This March 15th, the fashion brand Pītusa marked a milestone in its Caribbean expansion with the opening of its new store in Casa de Campo Altos de Chavón. The inauguration was a spectacle of style and sustainability, highlighted by the presence of Miami influencers such as Jenny Lopez, Irma Martinez, Mimi Yoga, Martha Graeff, and Chanda Carroll.

Clara Lago, founder of Pītusa, along with Gabriella Smith, entrepreneur and founder of Hilo Tropical, welcomed attendees, introducing them to a space that promises conscious fashion and the authentic Caribbean lifestyle. The store is positioned as a key destination for those who value comfort, style, and sustainability in their attire.

The opening not only symbolizes Pītusa's growth but also its commitment to a more ethical and responsible fashion industry. The new store, which has been welcoming its first visitors since March 15th, invites you to explore a collection that celebrates cultural richness, showcasing beauty from the Dominican Republic to the world.

This event represents a step forward in Pītusa's vision for a future of conscious fashion, offering its customers not only style, but also substance and commitment to planetary well-being.